Sitel Mk3 is a second generation family SME located in Varedo (MB) which has been operating in the sector of marking systems for industrial applications since 1992. The company focuses on the engineering and construction of the "marking system" with available technologies ( micro-dots, scratches, lasers), serving customers directly or using integrators, external partners, as a sales channel to insert the system in the automation process. The business is a specialized niche that embraces multiple components and industrial sectors such as: automotive, oil and gas, tools and industrial supplies, mechanical industry, carpentry and plastic, space aircraft, nautical and military. The range of products and systems for industrial marking, which allows processing (marking) on metals, plastics and wood, has been revisited on the basis of inputs from the market and is divided into over 20 models and versions overall. The company sells, as well as on the Italian market with an indirect sales structure of agents and resellers on international markets. Potential applications are the Industrial sectors for marking text, logos, serial numbers, vehicle identification, bar codes and Data Matrix, labels, bitmap images.