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Cosmoprof drives the beauty industry. Focus on packaging and sustainability

The 55th edition of Cosmoprof Worldwide Bologna, the benchmark B2B event for the entire beauty supply chain, closed on Sunday, March 24.

3,012 exhibitors, from 69 countries, and about 250,000 operators from around the world enlivened this record-breaking edition.
Cosmoprof’s numbers testify to the dynamism and prosperity of the cosmetics sector. Globally, the beauty industry is poised to exceed 670 billion euros by the end of 2024.
Moreover, according to Euromonitor International data, the industry is expected to grow at an average annual rate of 9 percent over the next four years.

The figures for the Italian beauty sector

Decidedly relevant are the figures with which the Italian cosmetics industry presented itself at Cosmoprof: more than 15 billion euros in turnover and record-breaking exports, which grew by more than 20 percent in one year, as remarked by Benedetto Lavino, president of Cosmetica Italia.


Cosmoprof’s collaboration with the Ministry of Foreign Affairs and the Italian Trade Agency (ITA) encouraged the presence of delegations of importers, distributors, and retailers from all over the world.

Matteo Zoppas, president of ITA, emphasized how in Italy the beauty industry is one of the sectors where innovation and research, aimed at wellness and sustainability, mingle to give life to products of excellence recognized worldwide.

In the current context, attention to environmental sustainability has become imperative for companies operating in the cosmetics industry, with a specific focus on both products and packaging.

Perspectives for packaging

Using recycled materials, simplifying containers, saving raw materials, and facilitating recycling activities are some of the solutions operated by the packaging industry to promote sustainability without compromising product quality and identity.
Working on sustainability also means focusing on compostability, ease of material separation, and reuse of packaging.
According to this view, the design of flexible, resealable containers, made from environmentally responsible materials, will receive more and more space.


Read also: The Canada Plastics Pact report: how far is the full circular economy of plastics?
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